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Conga CPQ Integration with Salesforce

CPQ Case Studies

One of the largest manufacturers in the world, with almost 2,000 customers, 18,000 employees, is distributed in four market segments: commercial, defense, executive, and agricultural.


System of manual processes for managing complex agreements across opportunity management, pricing, and quoting took days away from the team’s selling time. Their manual process lead to additional challenges:

  • Lost sales and revenue leakage due to long cycle times
  • Manual processes for complex agreements took away from selling time
  • Legacy solution was difficult to maintain
  • Changes to system required IT or consultant assistance
  • Lack of support for document generation and visibility


Customer required a single platform to manage its processes for quotes and contracts. Conga’s revenue operations solutions seamlessly integrated with CRM system, providing the company with an automated and streamlined process from quote to renewal. By choosing Conga's solutions, Customer has increased its efficiency across the board:

Business results

  • 50% reduction in time to approve pricing and quotes
  • 90% reduction in time to renew technical publications
  • 20% more time spent selling thanks to efficiency gains
  • 80% reduction in time spent generating reports